We measure our success by what our clients achieve.
For example, we’re proud to have helped:
- The City of Flint/Genesee County, Michigan reduce alcohol-related traffic crash deaths 50% in 1 year and maintain the reduction for more than a decade.
- South Dakota reduce underage drinking 50% in 5 years, going from one of the highest rates in the country to a rate below the national median.
- North Carolina reduce Retailer Violation Rates of tobacco sales to minors 40% in 1 year.

Laurie Barger Sutter
CEO and founder
Helps people design systems that enhance well-being.

Jeff Barr
COO
Helps people use data to improve programming and keep tobacco and vape products out of the hands of youth.

Elliott Vanskike
Managing Editor
Creates and produces materials that empower people to make positive change.

Mana Rose
Director of Research and Evaluation
Helps people use science to improve organizational outcomes and people’s lives.